Good morning. Three things need you.
Wed 2 Jul 2026 · all sources live
Reach GA4 · Meta
3.8M
▲ 12% wk
Spend Meta · Google
$42.3K
on pace
Pipeline HubSpot
$612K
▲ 8% wk
Blended ROAS Chrysa
2.7×
▼ 0.2 wk
Summer Drop — Creator Wave 2Modash · Meta Ads · TikTok
Live
Lifecycle Email FlowKlaviyo · GA4
Live
Always-on Paid SearchGoogle Ads · SEMrush
Watch
Founder Story — Press Round 2Muck Rack
Queued
Chrysa noticed
Carousel set B is dragging blended ROAS — CPA up 38% in 5 days while creator CPA holds flat.
Meta Ads GA4
Pause set B
Branded search demand is up 3.1× since the press feature — but you have no branded campaign catching it.
SEMrush Muck Rack
Draft campaign
Your top competitor's traffic dipped 14% this month — their paid pullback is your opening on TikTok.
SimilarWeb TikTok Ads
See the gap
Campaign memory. Nothing gets forgotten.
5 campaigns · 2025–26 · learnings extracted
Historical campaigns
Spring LaunchMar–Apr 26 · $38K
Creators · Paid · Email
3.2×
Creators outperformed paid 2.4× on CAC. Chrysa now weights creator-first mixes for launches.
Holiday Gift SetsNov–Dec 25 · $54K
Paid · Email · PR
2.8×
Bundles lifted AOV 31%. Gift-guide PR placements converted 2× site average.
Lifecycle Email SeriesJan–Feb 26 · $21K
Email · Creators
2.1×
Email drove 41% of repeat purchases — send timing beat discount depth.
Autumn Awareness PushSep–Oct 25 · $17K
Paid only
1.6×
Paid-only mix underperformed every blended campaign. Flagged as an anti-pattern.
Founder Story PRJun 25 · $6K
PR · Organic
—
Coverage spiked branded search 3× for six weeks. Chrysa now pairs press pushes with branded capture.
The next six weeks, already mapped.
Q3 · synced with Notion & Klaviyo
Jul 6
Email Lifecycle flow — segment refresh
Paid Search terms expansion (SEMrush picks)
Jul 13
Launch Summer Drop — creator wave two goes live
PR Press kit out via Muck Rack list
Jul 20
Creator Modash shortlist — 8 mid-tier briefs
Open slot + Chrysa suggests: UGC test here
Jul 27
Email Mid-summer VIP early access
Aug 3
Paid Seasonal angle — creative refresh
Creator Wave two retros → memory
Aug 10
PR Founder feature — long-lead pitch
Open slot + Chrysa suggests: fill this gap
Your stack, reading as one.
Connect anything your team runs
GA4
Web analytics Sample data Connect HubSpot
CRM & pipeline Sample data Connect SEMrush
Search & keywords Sample data Connect SimilarWeb
Competitive traffic Sample data Connect Meta Ads
Paid social Sample data Connect Google Ads
Paid search Needs developer app Set up TikTok Ads
Paid video Needs developer app Set up Klaviyo
Email & SMS Sample data Connect Modash
Creator discovery Sample data Connect Muck Rack
PR & press Enterprise API Set up Slack
Alerts & digests Sample data Connect Notion
Projects & docs Sample data Connect + Anything else
Request a source If your team runs it, Chrysa connects it
Where this is heading
Every source Chrysa reads today is a system it will operate tomorrow. The roadmap: Chrysa drafts, schedules and rebalances campaigns across this stack autonomously — every action logged, cited and reversible, under rules you set.
Chrysa